Archive for month: April, 2016

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April 20, 2016/in General/by QRi Admin

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The influence of Bill Schlackman on qualitative research

April 19, 2016/in General/by QRi Admin

The paper ‘The influence of Bill Schlackman on qualitative research’, in the International Journal of Market Research, Volume 57, Issue 5, 2015, by Simon Patterson and Francesca Malpass is about Bill Schlackman’s fundamental influence on qualitative research in the UK. This follows the paper ‘In Search of Excellence: The influence of Peter Cooper on Qualitative Research’, in the IJMR, Volume 54, Issue 5, 2012 (Peter Cooper was the founder of CRAM International)

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The influence of Bill Schlackman on qualitative research

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